“KAPABILITAS PEMASARAN DIGITAL UMKM PASAR PRINGSEWU: EKSPLORASI PRAKTIK, TANTANGAN, DAN KEBUTUHAN PEMASARAN” (2026) Human Capital Management, 4(2), pp. 11–24. Available at: https://jurnalpustaka.com/index.php/macan/article/view/138 (Accessed: 22 October 2026).